Over the past eight years, I've designed successful solutions for B2B SaaS, healthcare platforms, travel products, enterprise tools, and internal systems.
Freelance Product Designer
Product · B2B AI SaaS2026
Defined the product scope and interaction model for a centralized automation hub, enabling users to create, govern, and monitor automations, helping prevent unnecessary execution and associated costs. Designed realistic interfaces within the existing codebase to test implementation constraints and drive engineering alignment.
Product Designer
Product · B2C Travel-tech2022 – 2025 | Tourlane
Owned the vision, strategy, and end-to-end design for a customer portal rebuild, securing leadership buy-in and MVP roadmap approval across 3 product teams and 2 cross-departmental teams. Shipped a multi-phase A/B experimentation program for new sales channels, increasing opt-in engagement by roughly 2x.
Product Designer
B2B2C health-tech SaaS2020 – 2022 | DaytoDay Health (now part of Babylon Health)
Designed experiences focused on post-surgical recovery across a B2B clinical management platform and a connected patient-facing surgical care app simplifying complex healthcare workflows and reducing redundant work for clinicians. Conducted generative and evaluative research with patients, nurses, and doctors, and developed a service map spanning patient, clinical, product, and technology layers.
UX Designer
Agency · Enterprise solutions2018 – 2020 | Deloitte Digital
Worked across enterprise projects in supply chain, financial services, and healthcare, designing complex tools and dashboards for large organizations.